The Landing Page

Before you begin the attempt to build a successful list or create a powerful salespage, you
will want to start with a rigorous introduction to landing pages. In stark contrast to
undifferentiated, unfocused home pages, landing pages focus specifically on capturing leads for a newsletter or making sales for a specific product - and make no attempt to give
visitors a different option.Another word which is used for a landing page when it functions for the specific purpose of capturing leads is “squeeze page.� A squeeze page is a page designed to get names and email addresses. Usually, however, a squeeze page is usually a smaller type of landing page, which usually has an opt-in form in sight when the page loads.